What is Search Engine Optimisation? Search engine optimisation (SEO) is a form of internet marketing that involves tools, processes and techniques to get your website and its individual pages listed effectively in major search engines including...
Advantages of Internet Marketing Internet marketing is becoming increasingly popular in South Africa. Many companies are starting to question whether spending large marketing budgets on radio, TV and print are delivering the required results...
Advantages of Internet Marketing Internet marketing is becoming increasingly popular in South Africa. Many companies are starting to question whether spending large marketing budgets on radio, TV and print are delivering the required results...
We all know how important having an online presence is. A well designed, search engine optimised website can help take your business to the next level. Search engine optimisation (SEO) is the process of getting your website to appear...
Why is Internet Marketing Important? The importance of having an online presence for your company cannot be underestimated. A recent study by the UN Broadband Commission found that 41% of South Africans use the internet. Out of these 15 million...
Google Analytics is a powerful, reporting platform that can monitor various statistical aspects of your website. We will set up Google Analytics so that we can continuously monitor your websites marketing progress. The analytics tool can define...
Conversion optimization is an extremely effective way to grow profits for a web based business. A conversion occurs when a visitor to your website takes action to go beyond just viewing a site. The visitor becomes a “conversion” when they...
The Internet Age is in full swing. At the end of March 2019 there were 32 million internet users in South Africa and this number is predicted to grow to over even more over the next few years. Many businesses have yet to adapt and realise the...
Social Media Marketing is the practice of generating attention and website visits through social media sites such as Facebook, Twitter and LinkedIn. At the end of 2016 over 14 millions South Africas are using Facebook. Social Media Strategy...
Email Marketing Email Marketing is one of the most cost-effective ways to communicate your products and services to customers or prospective customers. Email marketing and newsletters are a vital slice in you marketing and helps to keep you...
Google AdWords, also known as Google Pay per Click (PPC) or Google Cost per Click (CPC) – is a highly proficient way to target customers and is the most cost effective online marketing channel available in South Africa. Google’s advertising...
A well thought out Search Engine Optimisation strategy is without doubt the most vital element for any website and internet marketing campaign. In brief, Search Engine Optimization (SEO) is the method of increasing the visibility of a website and...